Smarter weight-loss starts here

Your weight-loss journey becomes easier with Vida Health. Get the support you need with each step, such as personalized coaching and goal tracking. We’ll tailor a plan that’s right for you and your goals, then help you feel like it’s possible.

Vida is available at no additional cost to eligible Horizon Blue Cross Blue Shield of New Jersey members and their covered dependents who are at least 18 years or older. Some exclusions and restrictions may apply.

An over the shoulder view of someone having a video call via the Vida app on their phone.

Eating and exercise plans designed just for you

Get ongoing support & motivation from a dedicated health coach or therapist

Stay on top of your progress with a mobile app that syncs with your favorite fitness devices

Build healthy habits that last with personalized plan, lesson and tips

Get a glimpse at your Vida experience

Watch a short video to see the tools Vida offers for you to take charge of your health on your terms.

An illustration of a Vida care team member and a sports coach.

Get started with Vida today!

Meet your care team and make a plan for change that works for you.

Your questions answered

Need support? Call 833-732-2242 or email support@vida.com

What is Vida Health?

Vida is a virtual health program that offers personalized weight loss, pre-diabetes and hypertension programs and live, one-on-one support from an expert care team — all through an easy-to-use mobile app and website. Note, employers will select which of the programs noted are available.

When you sign up with Vida, you’ll share your health goals and preferences. Vida will use that information to tailor a program to your needs, and you’ll pick a coach to support you along the way. Your program will include helpful resources like videos, lessons, recipes, and more, plus easy progress tracking. You’ll also be able to connect your fitness trackers or health devices (see most common list in “3rd-Party Devices and Apps” below).

Who is eligible for Vida?

This program is available to individuals 18 and older who have coverage through certain Horizon Blue Cross Blue Shield of New Jersey plans. To find out if you are eligible, click here.

What kind of health coaching can I receive through Vida?

At Vida, we handpick the best coaches and health experts from across the country. Our coaches and providers can help you reach your personal goals. Here are a few examples of things we can help with:

  • Weight loss
  • Nutrition, including support for specialized diets (gluten-free, paleo, vegan, keto, and more)
  • Exercise and strength training
  • Coping with stress
  • Improving sleep
  • Support for health conditions
  • Tackling pre-diabetes or other risk factors so they don’t lead to chronic disease
  • Medication prescribing and lab orders

Can I only participate if I have a chronic condition?

No. Whether you are looking to get (or stay) fit, lose weight, handle stress, prevent disease, manage a chronic condition, or meet another health goal, we have expert coaches available to help.

What are Vida’s weight loss programs like?

The Vida weight loss program focuses on behavior change​​. You will have your own dedicated health coach working with you to personalize eating and exercise plans that are a good fit for you and your goals. In this program, in addition to weekly coaching sessions, you will have the option to in-app message your coach and group chat with other people committed to losing weight. If you are at a higher weight and would benefit from additional clinical oversight, you will be assigned a registered dietitian to focus on medical nutrition therapy and cognitive behavioral therapy. Your care team may also include a Vida medical provider. You will also have the option to connect devices such as a smart scale to help you track your progress​. Members in this program lose an average of 5% or more of their body weight in 12 months.

How do I schedule an appointment with my Vida care team?

When you log into the app, you can schedule an appointment directly through the Vida Home screen.

Can I change coaches if it doesn’t work out with my first coach?

Absolutely. To request a change, go to the Home screen in your Vida app, tap the gear icon in the upper right, then tap Request New Coach. You’ll complete a brief survey so we can match you with a new coach that’s the best fit for your style and goals.

Horizon Blue Cross Blue Shield of New Jersey is an independent licensee of the Blue Cross Blue Shield Association. Vida is an independent company supporting Horizon Blue Cross Blue Shield of New Jersey by providing a cardiometabolic program. Vida does not provide Blue Cross or Blue Shield products or services and is solely responsible for its products and services as well as its website and mobile application.